AI Insights · Timothy · July 2025
Top 5 Fashion Games on iOS in Mexico: Q2 2025 Performance
Explore the performance of the top 5 fashion games on iOS in Mexico during Q2 2025, highlighting trends in downloads, revenue, and active users.
In the second quarter of 2025, the fashion game category on iOS in Mexico saw notable performances from top applications. Data from Sensor Tower reveals intriguing trends across downloads, revenue, and active users.
Skincare Time: Makeover ASMR from DO VAN HUY experienced fluctuations in weekly downloads, peaking at approximately 8.1K in early June. The game’s weekly revenue was sporadic, with a high of $15 in early April, while active users steadily increased, reaching over 21.8K by the end of June.
Merge Fashion: Romance Story by Wind's Choice Tech Limited showed a consistent rise in weekly revenue, peaking at $528 in early May. Downloads saw an early surge, with a peak of 11.9K in mid-April, while active users grew significantly, exceeding 9.2K by mid-June.
Makeup Stylist -DIY Salon game from REMEMBERS INFORMATION TECHNOLOGY CO., LTD. maintained steady downloads around 6.5K in mid-June. Revenue remained relatively stable, peaking at $128 in mid-April. The game retained a strong active user base, averaging around 77K throughout the quarter.
Super Stylist Fashion Makeover by CRAZY STYLE LTD saw a varied performance with weekly downloads increasing to 6.4K in mid-June. Revenue showed moderate fluctuations, reaching $577 in mid-April. Active users varied, peaking at approximately 14.4K in late April.
Lastly, Glow Fashion Idol from Crazy Labs experienced a dramatic increase in weekly revenue, peaking at $3.7K in the final week of June. Downloads were highest at 4.7K in late April, while active users showed a declining trend towards the end of the quarter.
For more detailed insights and data, visit Sensor Tower's platform.